Mike Murray has worked in the food industry for 25 years and is currently the CEO of Teton Waters Ranch, a company that produces beef products from certified, humanely raised cattle that are 100 percent grass-fed and grass-finished. Learn more about Teton Waters Ranch here.

What you'll learn from this episode:

  • Why grass-fed and grass-finished beef is better for our health and the environment than meat churned out of factory farms.

  • How to create food equity with your pocketbook so the underserved in our country can access this superior-quality food.

  • The shocking types of feed used in conventional factory farming.

  • The different types of grass cattle can eat when simply labeled as "grass-fed," and why all grass is not created equal.

  • How Mike's 25 years in the food industry inform the conscientious choices made at Teton Waters Ranch.

  • And so much more!

My new book is out now!: The Genius Life: Heal Your Mind, Strengthen Your Body, and Become Extraordinary

This podcast is sponsored by my friends at Perfect Keto, purveyors of fine exogenous ketones. If you'd like to see how they can help optimize your life, go to perfectketo.com/genius and use code GENIUS for 20% off everything + free shipping + a free nut butter on orders of $80 or more!

This podcast is sponsored by my friends at LivOn Labs, the first dietary supplement company to use Liposomal Encapsulation Technology to maximize the absorption of key nutrients. Find out more at livonlabs.com!

This podcast is sponsored by the fine folks at Teton Waters Ranch, who are passionate about conservation, sustainable ranching, and the way of life of enlightened ranchers raising grass-fed beef around the world. Go to tetonwatersranch.com/max to check out all their good stuff!

Resources from this episode:

Teton Waters Ranch

Teton Waters Ranch | Facebook

Teton Waters Ranch | Instagram

Teton Waters Ranch | Twitter

Mike Murray | LinkedIn

Every Leader Must Be a Change Agent or Face Extinction | Forbes

So Delicious Dairy Free

General Mills

Hamburger Helper | Wikipedia

Lärabar

Five Characteristics That Make An Entrepreneur | Entrepreneur

The Race for Better Beef: Regenerative v. Grass-fed v. Plant-Based | Eat For The Planet

Grass-Fed vs. Grain-Fed Beef—What’s the Difference? | Healthline

5 Surprising Things We Feed Cows | Mother Jones

Pasture-Raised vs. Grass-fed: What’s the Difference? | Humaneitarian

Labels and Loopholes | Humane Facts

Guide To Different Cuts of Beef | Fine Dining Lovers

“Nose to Tail” Eating | Clean Eating Magazine

The Top 5 Industries That Consume the Most Water | Smarter Business

Savory Institute

World Day to Combat Desertification and Drought | United Nations

Climate Positive, Carbon Neutral, Carbon Negative: What Do They Mean? | Fast Company

What is the Best Alternative to Milk? | Roswell Park Comprehensive Cancer Center

The Flexitarian Diet: A Detailed Beginner's Guide | Healthline

Hot Dog Hack | Max Lugavere, Instagram

National Consumer Voice

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Brand Archetypes 101: Healer, Advocate, and Muse Explained | Jennifer Kem

Like the Intro/Outro Music? Check out Aaron Tap's Website!

The Genius Life: Heal Your Mind, Strengthen Your Body, and Become Extraordinary by Max Lugavere

Genius Foods: Become Smarter, Happier, and More Productive While Protecting Your Brain for Life by Max Lugavere and Paul Grewal M.D.

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If you live in the US or Canada, you can now text me at (310) 299-9401 with any questions or feedback! I read them all and will respond to as many as I can!

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